Check out this super dope and inspiring visual content produced by Colin Tilley for Kendrick Lamar's fourth single this year titled, "Alright". The track, produced by Pharell & Sounwave, is meant to remind folks of a post-depression period in time when we kept the faith, despite current and future adversities. His third studio album entitled "To Pimp A Butterfly" is a radical collection of introspective lyrics and immaculate storytelling. This video perfectly compliments Lamar's new aged version of social commentary. So far so good Kendrick.. I think this visual raises the bar for the future of audio/visual productions, and we can't wait to see what's next! Check out "To Pimp a Butterfly" on iTunes now.